E Commerce business in Bangladesh

 To become successful in E-Commerce business in Bangladesh.


Untapped Market: To find a perfect E-Commerce business in Bangladesh it is incumbent to find out an untapped market for E-Commerce business model to succeed in it. It is not necessary to find something which is absolutely niche and unique but customer service or giving some kind of value to the customer is extremely important. The ride sharing service was not there in Bangladesh before, but they found the untapped market and therefore became successful. A through research before getting in the business is necessary. Software making is easy, selling the idea is difficult. Therefore researching the market and fulfilling an untapped customer need is vital.

Catchy Content.  Content is still the king! Come to think of it when you go to a website, what attracts you the most?  It is the content; if you find the content is to be mundane and unattractive to you then it's more than likely that you hop off from that website to some other site as you are free to go anywhere else. Therefore if you don't have the contents to be engaging it is unlikely that you will retain the customers, therefore catchy and highly engaging content is extremely important for the website to be successful.

UF UX (User Friendliness and User Experience). Tthe website must be user-friendly unless the website is very user friendly and easy to navigate from one point to another it is likely that the generations of fidgety means will not like The E-Commerce site very much the user friendly nest and User experience on the. Where
SEO Search Engine Optimization it is very important for the E-Commerce site to be on top of the search engine result page or a SERP (Search Engine Result Page)  search engine make or break an ecommerce site if the keywords or not optimized and the webpage is optimized for search of the relevant keywords the business is likely to be superseded by competitors therefore for The E-Commerce to be successful day search engine of. Optimization or like is important.

Influencer Marketing.  it's no wonder that modern day people are influenced by influence a small Snap chat post for Instagram post by a very famous young artist can fetch millions of dollars therefore an influencer for marketing of The E-Commerce site is very important. for example if we happen to use mashrafe Bin mortaza to use some of our products and pouch saving for the quality of our products then the products are likely to be selling very fast.
Social. Social is also very important people are hyper connected online and they spend most of their times in their cell phones and PCS or in the net therefore the social network for marketing their products are very needed
Contact Visibility divisibility of the contact information of The E-Commerce site in each and every pages of The E-Commerce site very look pretty please show is also very important

Security. The E-Commerce site is of course needed to be very secure as people would be paying online their money and they need their credit information credit cards for other bank information to be extremely secure therefore The E-Commerce site needs to be very secure in terms of Cyber-attacks cyber security and other factors concerning ecommerce business to be successful.
Customer Service customer service is very important without appropriate customer service Customer service is very important for ecommerce business to be very successful people expect good customer service from E commerce sites and if they find The E-Commerce business response to their enquiries promptly return policies are good and they are happy with the customer service it's more than likely the customer retention will be very high

Multi-Channel Marketing The marketing for The E-Commerce business has to be multichannel meaning all spectrum of digital strategy should be employed for doing the digital marketing of The E-Commerce site this includes social media marketing mobile marketing PPC Search Engine Optimization email marketing content marketing and also doing comprehensive analytics of the all channels for the best results in weeding out the less performing campaigns by doing some kinds of A/B testing and other analytics activities.

Conversion rate.  E-Commerce is all about conversions it is very important that we must capture every visitor and convert the visitors into a purchaser and to optimize that conversion all possible activities in relation to that conversion has to be taken consideration of.

Acquisition cost analysis. The acquisition cost analysis is also very important for every purchase a to become a purchaser from a visitor is a very important channel these are they these are the days people are drawn to site rather than coming on their own with the help of all kinds of context and relevant activities.
Test everything to do a successful ecommerce business it is very useful to test every aspect of the market situation every possible in every possible business ideas must be tested before going full scale into the digital marketing of e-commerce site.
Social heavy The E-Commerce business must be social heavy because people are always online and socially connected and this platform must be used to reach to this customers to make them become potential customers and with the help of customer relationship management and CRM software they must be followed through for becoming a loyal customer from the proof of the products of The E-Commerce business
Video primed video activities is very useful because people nowadays see whatever they buy through also so forums and video channels they ask multiple users they take and watch reviews in the YouTube and other video channels before making any purchase decisions for every purchases people make minimum several days of online research therefore video Advertising and Marketing activities must be made used to make the ecommerce business successful

Email marketing email marketing is not dead people interested to receive periodical updates when they are seeing for checking things online before making a Purchase Decision sorry binding them with useful content through email is a very good idea to retain and content customers for the therefore reminding them with newsletters and emails for the products when they are subscribing while visiting The E-Commerce site is important to make them see that we are in the business and we want them to be happy with the products by giving them periodical relevant highly customized email newsletters to this customer.

High quality Graphics and Videos customer's Hike wallet cannot and underestimated this day is internet is quite fast and people would like to see videos of the products that they are researching before making a Purchase Decision therefore a high quality video if possible by an influencer is very useful for the thing to be sold
Mobile friendly the website needs to be mobile friendly as people tend to go away from each side if it takes more than two and half seconds to load in the mobile phones therefore the website of the commerce must be very fast before the potential customer lose interest as the website is taking longer time to load therefore the website must be mobile friendly so that people are drawn to the website by the attractiveness a fast speed of the website
Security payment gateway needless to say that security of the website of The E-Commerce is very important people do not want to be scanned by the scammers so they need to be very very sure that the site is secure and their payment is also secure therefore that trust building is important by the commerce with secure socket list another security measures for them to become and remain as loyal customers.
Easy Navigability The E-Commerce site should be easily navigable they should be able to navigate and browse products from one place to another with suggestion coming back to the original site and relevant products and all this information readily available for The E-Commerce site to be successful the leader should be effortlessly directed to as if he has been shown to the product what he just thought about with the help of programmatic and real time bidding methods they should be reminded by follow up emails banner ads and other kinds of programmatic marketing techniques so that they are always reminded that they want to buy something and they can buy now.

User Experience and User Interface User experience and user interface needs not to be overemphasized people should be happy to browse the website and they should find it easy to buy from the site.

Product Value product value is optimum importance people would like to make huge amount of online research before buying something so if the product is not priced right for the quality therefore people will lose interest to buy the things so product price and product value is very important and they should be of high quality with huge amount of customer service better guitar
Navigation The navigation of the website is to be very useful to the potential customer

Targeting Younger generation. Target the younger generation must be the primary target as they are potential buyers and they are always connected and they are always online therefore choosing the items for the younger generation is likely to be a viable model for e-commerce success.

Dhaka traffic in mind the terrific traffic situation at the city of Dhaka can be a potential benefits for the commerce to be successful if the E-Commerce site can give them something they are looking for without having to go to purchase to the market making a huge delay in the traffic enroute is a good idea to make The E-Commerce to become very successful

Return policy return policy has to be very clear and professional if the return policy is fine then The E-Commerce is likely to be very successful

Trust establishment of trust is very important for any ecommerce business to be successful.  The trust is established by giving the buyer  good quality products followed  by high standard of Return Policy and making secure purchase process by the customer Through The E-Commerce site therefore making them see that the site is good and they can purchase will make them become a repeat customer and retain them for the longer duration for the business. The reason why the Amazon is the top e-commerce business so far (as Alibaba is soon overriding them) in the world is by establishment of trust.



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